Free download
Strategy Discovery Guide
The 10-step worksheet STUDIO COMMUNICATIONS uses to open every engagement — for property, hospitality and corporate brands ready to sharpen positioning, communications and go-to-market.
What’s inside
Ten questions that separate strategy from wish-list.
01
Positioning
The one-sentence test that reveals a generic promise.
02
Audience
Three buyers, three fears — the forward-worthy line.
03
Category
Where you actually compete, including the status quo.
04
Proof
Replace adjectives with names, numbers and screenshots.
05
Narrative
The tension you resolve and why now.
06
Channels
Two places to be unmissable. One to ignore.
07
Content
A 3×3 grid — pillars and formats, nothing else.
08
Funnel
Stranger to signature in six named artefacts.
09
Measurement
The single number leadership sees weekly.
10
Next 90 days
The smallest decisive move that proves the thesis.
Written for founders, marketing leads and in-house comms teams.
Print-ready A4 · 4 pages · usable in a single boardroom session.
Fill it in — send it back — receive a written read within 48 hours.
Ready to go further?
Turn the worksheet into a working session with our strategy team.